Giving Back 2017

Oh this year. Time to buckle down and do what I can to give back. Like last year, I'll be donating all of the profits from the map sales to local nonprofits from Thanksgiving through Giving Tuesday. That means that your purchase of a map will help to support all of the following organizations: Philadelphia Wooden Boat Factory, Marian Anderson Historical Society, SEAMAAC, Red Paw Relief and Students Run Philly Style (more about the nonprofits below). Last year we raised Read more

#whyilovephillyarts Launches

It's official, the first #whyilovephillyarts, featuring Sean Martorana, is now live! Check out the prints below and purchase one of the 30 limited edition prints online. This is the first collaboration that aims to build a body of Philly-specific art across a variety of mediums for people to purchase with 100% of the profits going to the artist (along with a full commissions and licensing Read more

Sean Martorana x Philly Love Notes

The best part about running Philly Love Notes and making maps is the opportunity to connect with, spotlight, and help build the Philly community (see Giving Back This Year -- news about 2017 soon, #whyilovephilly Twitter campaign, #whyilovephilly parties, Philly Love Letters). So... I'm very excited to announce the new project, #whyilovephillyarts, a series of collaborations aimed at showcasing the amazingly talented artists and makers we have here in the city.  The Concept - Commission a piece of art from a variety of painters, illustrators, graphic designers, Read more

map making

2015. A new year, a new blog design

As usual, I seem to have trailed off in posting Philly love notes because I’ve gotten side tracked. Last time it was opening Spruce Street Harbor Park, this time it was map making at NextFab and opening Blue Cross RiverRink Winterfest. Remaining committed to the blog has been difficult, and I’m hoping that a refresh in its look and content will help me to reengage.

Philly skyline cropped

I seem to work in a oddly convoluted, circular fashion. I started doing the maps because they were fun, and I needed a side project to keep me busy after moving into my own place (I have my own studio in my apartment in South Philly!). I’ve always been on the fence about how to raise money for the blog — never feeling quite right about asking people for money because they were already providing invaluable content. So selling maps seemed like a natural fit. I’d put them up on Etsy, they’d be Philly focused, and I’d raise money needed to redo the site. I’ve always felt like the design of the site never quite did the love notes justice. It was also in part coded by my ex, and I’d really like to remove that. So map making -> blog redesign.

woodcuts

But, I ended up running into a similar problem. I loved what I was producing, but the packaging wasn’t so great. So now map making -> brand redesign and packaging. Luckily, I teamed up with an amazing Philly designer and we came up with the packaging below. Now that that’s out of the way, I can return to focusing on redesigning the site to accommodate new content and all of the love notes that I’ve unintentionally backlogged.

packaging

I’ll be back to posting once a week, hopefully with some extra content sprinkled here and there. I’m looking to have the site redesigned by the spring, so stay tuned. And as always, thanks for continuing to read the love notes, follow along on social media, buy maps and submit love notes.

Happy 2015! Looking forward to seeing what the year has to bring.

fireworks

Posted on by Emma Fried-Cassorla in Uncategorized Leave a comment